Harris Boats Launches Cruiser e-210 Electric Pontoon Boat
Harris unveils its first all-electric pontoon boat, designed to offer a luxurious and sustainable alternative to traditional gas-powered pontoons.
August 29, 2024
Harris Boats, a longstanding name in pontoon craftsmanship, has entered the electric pontoon boat market with the launch of the Cruiser e-210, its first all-electric pontoon. Powered by the Mercury® Avator™ 35e Outboard, this new addition aims to combine the luxurious experience Harris is known for with a more sustainable and environmentally-friendly alternative to traditional gas-powered pontoons.
Above: A 2025 Harris Cruiser e-210 Electric pontoon boat. Photo by Harris Boats.
Meeting the Demand for Sustainable Boating
The Cruiser e-210 marks a significant step in Harris Boats' evolution, reflecting the growing demand for greener boating options. Designed in partnership with Mercury Marine, the Cruiser e-210 integrates Mercury’s Avator™ electric propulsion system, known for its quiet and efficient performance. As electric propulsion technology continues to advance, it opens up new opportunities for boaters who are environmentally conscious but unwilling to compromise on comfort or style.
Brian Athmer, President of Harris Boats, noted, “Our first all-electric pontoon represents an exciting milestone for the Harris brand. Designed, engineered, and tested as an integrated system in partnership with Mercury Marine, we are thrilled to offer our customers the Cruiser e-210. A silent, efficient, and cost-competitive electric pontoon boat, it is also uncompromising in the features and luxury craftsmanship Harris is known for.”
Who Will the Cruiser e-210 Appeal To?
The Cruiser e-210 is poised to attract a wide range of boaters, from eco-conscious families to those interested in the latest in marine technology. The model retains the popular Cruiser SLDH layout, featuring a rear-facing lounger and dual-helm chairs, making it ideal for social gatherings on the water. With options for exterior, accent, and vinyl finishes, the Cruiser e-210 can be tailored to suit individual tastes, further enhancing its appeal among style-minded buyers.
Above: A 2025 Harris Cruiser e-210 Electric pontoon boat. Photo by Harris Boats.
The Evolution of Electric Boats and Market Positioning
The launch of the Harris Cruiser e-210 aligns with a broader trend in the marine industry towards electric propulsion. Over recent years, electric boats have evolved from niche concepts into viable options for mainstream boaters, driven by advancements in battery technology, increasing environmental regulations, and consumer demand for sustainable alternatives.
The new model represents a blend of luxury, practicality, and sustainability, setting a new standard in the pontoon market. As electric boats continue to gain traction, models like the Cruiser e-210 show that boaters no longer need to compromise on performance or style to make an environmentally conscious choice. By leveraging Mercury’s innovative Avator™ technology, Harris Boats is not only meeting the current demands of the market but also positioning itself as a leader in the future of recreational boating.
Powered By Mercury Marine Electric Outboards
Mercury Marine has been at the forefront of this evolution with its Avator™ electric outboards, which offer a smooth and quiet operation with advanced features that monitor battery power and range. For the Cruiser e-210, Mercury’s Avator™ 35e delivers a run time of up to 15 hours with four batteries, making it suitable for leisurely days on the water without the constant worry of range anxiety—a common concern for potential electric boat owners.
Making Strides in Electric Outboards
Recently Mercury has been making significant strides in electric outboard technology, as seen with the Avator™ series. The Avator™ 35e, which powers the Cruiser e-210, is part of Mercury’s broader commitment to providing efficient, clean, and quiet power solutions for the boating community. The advanced features of the Avator™ outboards, including intuitive controls and smart battery management systems, have made electric propulsion more accessible and user-friendly for everyday boaters.
Electric Pontoons: Addressing Range Anxiety and Viability
One of the critical challenges for electric boating has been range anxiety, but Harris Boats has addressed this concern with the Cruiser e-210’s impressive battery options. Boaters can opt for a two- or four-battery setup, with run times varying by load size, water conditions, and throttle input. The dual battery setup provides up to 7.5 hours of operation, while the four-battery option doubles that to 15 hours, providing ample time for a full day of cruising and relaxing on the water.
Given these capabilities, the Cruiser e-210 is a realistic and appealing option for many boating families. Its electric propulsion offers an alternative to gas-powered pontoons, reducing noise, emissions, and the hassle of fuel maintenance, making it an attractive choice for those looking to explore local lakes and rivers more sustainably.
Availability
The Cruiser e-210 will be on display at various boat shows in early 2025, offering boating enthusiasts the opportunity to experience this new all-electric pontoon firsthand. For more details, visit the Harris Boats website and see how the Cruiser e-210 is redefining what it means to enjoy time on the water.
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